Kodak Brand Protection

Armed with the latest platemaking and workflow technology, Kodak has set its sights on the localitys promotional material industry, which is forming a pivotal single out of the connections global strategy. Carlos Martinez speaks with Oscar Planas, vice president of Kodaks incase division on his plans At drupa, Kodaks tin feature extensive box solutions designed to help package yarn-dyeers and mark take out owners preserve brand equity, enhance shelf appeal and turn on efficiencies from design through print end product. Kodaks portfolio of advancement technologies spotlighted flexographic stamp solutions, call off plates, workflow systems, brand protection solutions and digital printing presses. In addition, Kodaks K-Zone helped visitors learn how customers could utilise these solutions to diversify capabilities, recognize offerings and growing business profitability. Planas, vice president worldwide gross tax and business development advancement at Ko dak says, I snatch upt know if it was intended to be a packaging drupa, but the show certainly went that way, and we managed to hit 30 per cent above our sales target. He says, Kodak made it clear to drupa visitors that packaging was one of our key growth strategies.

Also at drupa, Kodak produce the award-winning Flexcel NX system, the companys flagship solution for high exposition flexo printing. The company says enabling quality that can rival number one and gravure, printers also can expect to drive significant take efficiencies in the press room with the use of Flexcel NX Plates. Planas says the NX Plates offer printers a w ider colour gamut, higher densities and grea! ter print stability than traditionalistic digital flexo plates. He says, With the use of the Flexcel NX System, brand owners will cabbage impactful product packaging with impressive brand colour consistency. Kodak adds that the deepen of the Flexcel NX System and the comapnys Spotless Flexographic Solution, packaging printers can gingerroot up the...If you want to get a full essay, outrank it on our website: BestEssayCheap.com

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